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Alberto smelling a fragrance

HISTORY OF A SWISS HOUSE

"Far from the buzz of major launches, I wanted to create ‘ma parfumerie’, A place where each fragrance would tell the story of my passions, my memories, my travels… in short, a place which would be as intimate as a piece of chamber
music.” - Alberto Morillas, Master Perfumer

{ Mee· Zan· Seer } French: “mettre en scène”

The physical setting of an action (as of a narrative or a motion picture): this ordinary house that became the mise-en-scène of an extraordinary drama. Born from a secret garden, Mizensir stands for Swiss perfume perfection and understated luxury through a unique range creations ideal for timeless gifting.

THE HISTORY OF MIZENSIR BEGAN IN 1999 WITH SCENTED CANDLES CRAFTED BY A GREAT "NOSE", ALBERTO MORILLAS, A PERFUMER BY TRADE AND RENOWNED IN FINE PERFUMERY.

This is the story of a self-taught man who joined the ranks of Firmenich in 1970 at Genève, without any diploma or training, and who a few years later signed his first great success with Must de Cartier.

THE BRAND

Mizensir was founded in 1999 by Alberto Morillas. As a perfumer who has been behind many worldwide successes in modern perfumery, he and his wife decided to found a House dedicated to craftsmanship and know-how by offering scented candles and perfumes.
Over the years and as a family, they developed a wide selection of scents and collaborated with some of the biggest names in fashion to offer them olfactory signatures.

We have to go back to the origins of the brand, when Alberto Morillas and his
wife, Claudine, decided to create their first candles in the family kitchen. At the time, the perfumer couldn’t find scented candles on the market that lived up to his expectations. So he set out to match the quality and excellence of fine fragrance, despite the many challenges involved in restoring the scent of a burning candle.

Handcrafted in Geneva, each Mizensir candle is a unique piece, to which the greatest attention is dedicated. A refined and sober container that guarantees an optimal diffusion of the fragrances. A mineral wax of controlled origin as well as a wick woven in pure cotton ensure that Mizensir candles perfectly reproduce the essences
created by Alberto Morillas. The candles are available in a hundred fragrances, gathered in different collections.

For more than 40 years, Alberto Morillas has lived in the Geneva countryside, close to the mountains, surrounded by two Jack Russell’s terriers. When he founded the
brand, he thought of representing them in an elegant coat of arms in which his two companions obviously hold a central place.

Alberto with his dog
Alberto and his daughter standing in a grand home

"M STANDS FOR MORILLAS"

A NAME, A SPIRIT

Since its creation in 1999, the brand has been a family business. Directed for many years by Claudine Morillas, it is now his daughter, Véronique Morillas, who oversees the development of the creations signed by Alberto. At the origin of this project, there is a perfumer, commonly called a "Nose." A nod to the strength and singularity of the Mizensir brand - a manufacture in which fragrances are elaborated by its owner, a Master Perfumer.

PARFUMS

Mizensir bottles laying into eachother.

The exclusive line Mizensir Parfums was born from a profound reflection of Alberto
Morillas. For many years, he has been thinking about the elaboration and composition
of perfume water both feminine and masculine. According to a personal creative
process and enjoying total freedom, he aspires to obtain the perfect balance, always
faithful to his imagination. For Mizensir, he was inspired by his memories of yesterday
and today, his numerous travels, his memorable encounters, but above all his famous
garden, his Madeleine de Proust. In its image the line Mizensir Parfums, is meant
singular, surprising, diversified, original and unique.

Mizensir perfumes are the object of a particular development and care.

MASTER PERFUMER

Alberto has been creating the most exquisite fragrances in partnership with major brands for over four decades. Some of these have become icons, such as Byzance by Rochas, CK One by Calvin Klein, Acqua Di Giò by Giorgio Armani, Flower by Kenzo by Kenzo and Belle d'Opium by Yves Saint Laurent. In 1999, Alberto Morillas embarked on his entrepreneurial adventure with the launch of Mizensir, dedicated to the creation of exceptional handmade candles.

Today, with the addition of a line of eaux de parfum, the house stands out thanks to its unique and personal compositions, reflecting the passion and excellence of the Master Perfumer. 

Mizensir boutique

Visit our flagship store at 26 Prince Street in New York's SoHo neighborhood to discover the "mise-en-scene" and the genius of Master Perfumer Alberto Morillas!


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